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Home/Case Studies/Manufacturer Portal
Corporate Website (Sulu)

Manufacturer Portal

Client MatPro
Year 2025
Duration 4–6 months
Services UX/UI Design, Headless CMS Architecture, Frontend Development, Product Catalog, Dealer Portal, SEO & Content Strategy
Manufacturer Portal

Problem we solved

MatPro, a large building materials manufacturer, had a product catalog spanning over 2,000 SKUs across dozens of collections, formats, colors, and surface textures. Their existing website was impossible to navigate — customers and architects alike complained that finding the right product felt like searching for a needle in a haystack.

The company needed a complete digital overhaul: a modern corporate portal that could present their massive catalog in an intuitive way, serve both individual customers and professional architects, support multiple languages for international markets, and include a dealer portal for their distribution network.

How we delivered

We implemented a headless architecture using Sulu CMS for content management and Nuxt 3 for the frontend. The product catalog features advanced multi-faceted filtering by collection, format, color, texture, and application type. A dedicated dealer portal provides distributors with tools for inventory management, order placement, and marketing materials.

The content strategy focused on rich product pages with high-resolution photography, technical specifications, and inspiration galleries showing products in real-world installations. We implemented comprehensive SEO optimization including structured data, automated sitemaps, and localized content for multiple language versions.

Measurable impact

2000+
Products cataloged
40%
Fewer support calls
4
Language versions
120%
SEO traffic increase

Technologies used

Sulu CMS Nuxt 3 Vue 3 Tailwind CSS Elasticsearch MySQL Docker REST API
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